Sport in 2025: A rallying cry to London, Mayor Khan and Londoners Sport Business For at least the past five years it has felt as if London was disappearing off the global sporting stage. The capital may boast the Home of Cricket, 17 professional football clubs and five stadiums with a capacity of over 50,000 but huge sporting events have sought refuge in the likes of Saudi Arabia, the [...]
The best and worst sports marketing campaigns of 2024 Sport Business In the true Christmas spirit of judging others, I’ve looked at my favourite – and not so favourite – sports marketing campaigns of 2024. I had planned to hand out awards with categories based on the startling number of current football pundits who were in Graham Taylor’s Euro 92 England squad. The Gary Lineker Award [...]
Hit or miss? The best and worst football club Christmas adverts Sport Business Creative type Steve Howell casts his critical eye over Christmas adverts produced by Chelsea, Liverpool, West Ham and Celtic. Think of a Christmas advert and your mind may conjure memories of “A dog is for life…” or any number of classic John Lewis commercials that have become synonymous with this time of year. Whatever brand [...]
Chelsea star denies wrongdoing after club confirms failed drug test December 17, 2024 Chelsea’s £89m winger Mykhailo Mudryk has denied any wrongdoing after the Ukraine international tested positive for a banned substance. The Premier League confirmed on Tuesday that they had been notified by the Football Association of Mudryk’s test result, which could carry a ban of up to four years. “I can confirm that I have been [...]
Exclusive: Forest, Chelsea and Inter players join £1.1m boot firm Sokito’s funding round December 11, 2024 Players from clubs such as Nottingham Forest, Chelsea and Inter Milan have joined a £1.1m funding round for eco-friendly football boot firm Sokito. A total of 60 players, 44 of whom are new investors, have joined the roster of investors from leagues including the Premier League, MLS and the Bundesliga. Chelsea’s Trevoh Chalobah is on [...]
Former Sunak spokesperson lands Chelsea comms job December 10, 2024 Chelsea have hired Rishi Sunak’s former spokesperson, Nerissa Chesterfield, to be their new head of communications. Chesterfield worked with Sunak when he was Prime Minister and in his previous role as Chancellor. It was during this time that the UK government sanctioned Roman Abramovich, forcing him to sell Chelsea. Confirmation of her appointment as director [...]
Club World Cup: Fifa to make City and Chelsea send strongest teams November 5, 2024 Manchester City and Chelsea will be obliged to field their strongest teams throughout next summer’s Fifa Club World Cup – while still having to release players for international duty immediately before it. The new 32-team event is scheduled to take place in the United States between June 15 and July 13 and has been the [...]
US election: Which Premier League owners are backing Harris and Trump? November 5, 2024 One of Donald Trump or Kamala Harris will be the next President of the United States. But which Premier League owners backed which candidate in this year’s US election? Manchester United’s co-owning brothers Edward and Avram Glazer will have contrasting emotions come tomorrow, with the siblings backing opposing sides in the US election. The sporting [...]
Boost for Boehly at last: Is Chelsea chairman’s luck turning? October 31, 2024 Things are looking up for Todd Boehly: while Chelsea are enjoying their best run of form since he became chairman, another of his sports teams, the LA Dodgers, have just won baseball’s World Series. The Dodgers secured their eighth title on Wednesday night when they clinched a 4-1 series win over the New York Yankees [...]
Ten Hag blames soft penalty as Man United fall to 14th in Premier League October 27, 2024 Erik ten Hag blamed a soft penalty decision after a late 2-1 defeat at West Ham left his Manchester United team 14th in the Premier League. Jarrod Bowen’s injury-time spot-kick decided the game after a lengthy VAR check for a collision between United defender Matthijs de Ligt and Hammers forward Danny Ings. The result heaps [...]