Eurostar to hold on to its brand name in Thalys merger October 5, 2021 Eurostar will retain its brand name even after a planned merger with continental operator Thalys. The post-merger business will operate from Brussels but UK-bound services will be overseen by an operational centre in London. The news was first reported by the International Railway Journal. Speaking to the magazine, Belgian National Railways’ chief executive Sophie Dutordoir [...]