The fight for B Corp’s soul Media Last month, the French media giant Havas was stripped of its B Corp certifications after signing a global media buying contract with Shell. Ali Lyon explores what the decision means for the industry
The Debate: Should B Corps cut ties with fossil fuel companies? the debate City A.M.’s weekly feature takes the fiercest water-cooler debates and pits two candidates head to head before delivering The Judge’s ultimate verdict. The Debate: Should B Corps cut ties with fossil fuel companies? Is it delusional to pretend that fossil fuel companies meet the B Corp standards, or is it unrealistic to shun companies like [...]
Havas London stripped of B Corp status after Shell investigation Media Top advertising agency Havas London has been stripped of its B Corp status after an official investigation found the work its sister agency does with Shell was a "breach of the B Corp community's values".
Top creative agency calls on Havas London to be stripped of B Corp status July 17, 2024 Advertising giant Havas London must be stripped of its B Corp status if its sister agency continues to work on its global contract with Shell, the founder of another B Corp accredited agency has said.
Time to cut cutting the green crap? Voters support law to make companies prioritise planet and profit May 16, 2024 Over three quarters of the British public believe businesses should be legally obliged to prioritise safeguarding people and the planet alongside making profit, new research has found.
B Lab delays decision on whether Havas London will remain a ‘B Corp’ April 22, 2024 Media giant Havas London’s B Corp status continues to hang in the balance, after the accreditation’s gatekeeper chose to delay the conclusion of its investigation into whether its work with Shell is reconcilable with B Corp values.